Bursa Black Fig, one of Turkey’s most valuable agricultural products, continues to secure its rightful place in global markets. According to recent data, the Bursa Black Fig achieved a significant milestone in 2024 by being exported to 32 countries, marking a major success for Turkey’s agricultural exports. This growth creates substantial added value for both local producers and the national economy.

What Makes Bursa Black Fig So Special?

Bursa Black Fig stands out from other fig varieties with its unique taste, aroma, and large size. Protected as a Geographical Indication, this product attracts significant interest, particularly in the European market. Thanks to its high fructose content and thin skin, it is considered an ideal product for both fresh consumption and the food industry.

In 2024, the Bursa Black Fig successfully secured its place in numerous markets, primarily in European countries. The leading export destinations for Bursa Black were Germany with $10,277,000, followed by Austria with $6,519,000, and the Netherlands with $5,209,000. Demand is also steadily rising in Middle Eastern and Far Eastern markets. This growth reflects the increasing global brand value of the product.

The Contribution of Geographical Indication

"Geographical Indication (GI) registration plays a major role in the Bursa Black Fig’s ability to secure a solid foothold in the global market. While GI-labeled products offer consumers quality and reliability, they also provide producers with a higher price advantage. The Bursa Black Fig has further strengthened this edge by obtaining Geographical Indication registration within the European Union.

Opportunities and Challenges for the Future

The surge in exports brings along new opportunities as well as challenges. Logistics, cold chain transportation, and marketing strategies are among the critical factors for the Bursa Black Fig to reach wider audiences. Furthermore, factors such as global climate change and rising production costs necessitate that producers establish a sustainable growth strategy. Additionally, there are Essential Labeling Requirements under the new regulation, EU Regulation (EU) 2024/1143. Deadline for Compliance: May 14, 2026.

Through the conscious and strategic steps taken by producers and exporters, this unique fruit is steadily solidifying its presence on tables worldwide. This success story, which bolsters Turkey’s agricultural production power, continues to serve as a source of inspiration for other geographical indication products.

Source: https://www.sondakika.com/ekonomi/haber-bursa-siyah-inciri-32-ulkeye-ihrac-edildi-18316856/